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Thursday, August 05, 2010

Lori's in the News: Footwear News

From WWD's Footwear News to Instyle Magazine's Makeover edition, Lori's Shoes is being painted a trendsetter and business leader. We are OK with this. We try to be more than a shoe boutique – more like an all-around lifestyle experience. We measure our success through Lori's superstar status in recent news.

In Footwear News, Lori elaborates on our long-time partnership with venerable shoe brand Via Spiga.
"We began with the brand in the late 1980s. What led me to [it] was that it had a very specific customer in mind. It created a strong niche for itself. When you looked at a pump, you recognized by the look that it was a Via Spiga pump. They definitely stepped away from who the customer was over the years [but] have come back with a better understanding of what customers want, [which is] wearable footwear with a fashion edge. We've been buying more from the brand in the last couple years. We don't by a ton of styles, but buy depth in [our] key stores and keep reordering."
 

Elsewhere, with the help of the beautiful Jennifer Hudson, InStyle showcases one of our fall favorites, Hype Handbags. The embellished metal clutch is sassy – a classic silhouette bedecked with extreme embellishment. We have a great lineup of Hype coming this fall. We know you will go crazy for them (hopefully not literally ... though we do anticipate possible heart palpitations).




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